Beacon Technology
Proximity-based communication for complete and personalized experiences
Beacon technology enables the activation of communications and digital content based on visitors’ location within a space.
Key Features
Benefits
Geolocated Communication
Send content based on the visitor’s position
Personalized Push Notifications
Targeted messages for offers, events, and points of interest
Data Integration
Direct connection with the 3D map and interactive content
Automatic Activation
Interactions without the need for scanning or manual input
Centralized Management
Remote configuration and content updates
Low Energy Consumption
Bluetooth Low Energy (BLE) technology
Details
Technical Specifications
Discover the detailed technical specifications of Beacon technology, designed to deliver personalized content and notifications based on visitor location
Technology
Bluetooth Low Energy (BLE)
Range
configurable based on space and objectives
Compatibility
iOS and Android devices with Bluetooth enabled
Installation
compact devices, easy to place in any environment
Management
centralized platform integrated with Mapdo
Usage
indoor and outdoor (depending on configuration)
Benefits for Managers
Targeted and contextual communication with visitors
Increased engagement and conversion opportunities
Ability to collect valuable data on behaviors and interactions
Benefits for Visitors
Receive relevant and timely content
More personalized and interactive experience
Greater discovery of relevant services, booths, or activities
